Project Guidelines

Kickstarter is a funding platform for creative projects — everything from traditional forms of art (like theater and music) to contemporary forms (like design and games). These guidelines explain Kickstarter's focus. Projects violating these guidelines will not be allowed to launch.

Note that as you go through the site you may find past projects on Kickstarter that conflict with these rules. We're making tweaks as we learn and grow. Thanks for reading!

  1. Funding for projects only.

    A project has a clear goal, like making an album, a book, or a work of art. A project will eventually be completed, and something will be produced by it. A project is not open-ended. Starting a business, for example, does not qualify as a project.

  2. Projects must fit Kickstarter's categories.

    We currently support projects in the categories of Art, Comics, Dance, Design, Fashion, Film, Food, Games, Music, Photography, Publishing, Technology, and Theater.

    Design and Technology projects have additional guidelines. If your project is in either of these categories, be sure to review them carefully.
    View Design and Technology requirements

  3. Prohibited uses:
    • No charity or cause funding.

      Examples of prohibited use include raising money for the Red Cross, funding an awareness campaign, funding a scholarship, or promoting the donation of funds raised, or future profits, to a charity or cause.

    • No "fund my life" projects.

      Examples include projects to pay tuition or bills, go on vacation, or buy a new camera.

    • Prohibited content.

      There are some things we just don't allow on Kickstarter.
      View prohibited items and subject matter


Community Guidelines

Spread the word but don't spam

Sharing your project with friends, fans, and followers is one thing, but invading inboxes and social networks uninvited is another. Spamming makes you and every other Kickstarter project look bad, and it puts your project in jeopardy of being suspended. Don't do it.

What's spam?

  • Emailing or direct messaging strangers about your project
  • Using email lists from third parties or soliciting backers of other Kickstarter projects
  • Sending unsolicited @-replies on Twitter
  • Link-bombing forums
  • Promoting a project on other projects' pages

Not sure if something is spam? If you have to ask, it probably is.

Be respectful and considerate

This means:

  • Don't harass or make personal attacks.
  • Don't post obscene, hateful, or objectionable content.
  • Don't post copyrighted content without permission. Only post content that you have the rights to.
  • If you don't like a project, don't back it. No need to be a jerk.

Violating these rules or our Terms of Use may result in your account being deleted and/or your project being suspended. That's not fun for anyone, so please follow these simple rules very carefully. Cool? Cool.